Wednesday, 5 May 2010

Artefact 6

For my sixth Aretfact I am looking to produce an advert that contains all the effective aspects of tv advertising that I have learned throughout the duration of my client project.

Aspects I am looking to include in order to produce my own successful advert:

- Celebrity Figure
- Fitting Music
- Suitible product for style of advert
- Catch Line

I plan on producing this advert by collecting videos/adverts that have already been made for a product. I feel this will be easier if i create an advert for a brand, rather than a product.
Over the course of the next few days, I will draw up a story board and begin collecting the relavent videos that I will be able to use in my advert.

My initial idea for the advert is to use a car brand. As I believe this will allow me to create a fast paced exciting advert that will keep the audience drawn in. I am also aiming to include a celebrity, which I am aiming to use for comical value.
I will also use several slow cuts in order to display the Features and Benefits of the product.

After I have displayed the advert to the audience, I will issue each member with a questionaire which will indicate to me, how successful the advert was in terms of selling the product.

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